It can be easy to copy another agent/brand whose work you like when you’re looking for that next marketing idea. However, if you want a solid business with long-term growth, you have to be genuine. You need to figure out…
Are you familiar with the Facebook Business Manager? Do you want to keep your Facebook accounts more secure? Whether you oversee one or many Facebook pages, Facebook Business Manager puts everything you need in one central place. In this article…
If you know me, you’re probably familiar with a popular phrase in digital marketing circles that I’ve become quite fond of and use time and time again: “Don’t build your house on rented land.” How’s that for a real estate…
Every day, real estate businesses and individual agents fight for market share, the attention of their prospects, and sales. Sadly, in the eyes of many consumers, every real estate business does the same thing and only the strongest brands survive and thrive. Among…
Your ultimate goal when it comes to prospects is, naturally, to move them through the sales funnel. Whether you’re actively searching for potential real estate clients via social media, community events, etc. or reviewing potential customers as they trickle in…
Let’s take a trip back in time to 2004. It was a Leap Year to start, and for all intents and purposes, the year Facebook was introduced to the public at roughly 8 features strong. No Business Pages, no private…
When you hear the acronym ‘SEO’, what’s your instinctual reaction? If your answer is to either stare ahead blankly in confusion or break into a cold sweat, then it’s definitely time to work towards a new perspective. With so many…
What would you do if Facebook no longer existed? How would it impact your ability to market yourself or your business? Well, the social media giant is in big trouble this week after a number of data breach allegations, with…
The internet is a vast pool of memes, photos, and information—available at our fingertips at any given moment. While accessible to all, it’s easy to forget that we can’t just use any photo, video, or infographic without crediting its creator….
It’s no secret that Facebook is a crowded platform. While the old Facebook might not be the coolest social channel on the block, it’s still a vital piece of the social puzzle for real estate agents looking to expand their…
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