Stepps Blog

Facebook For Real Estate: Page or Profile?

I must confess that for a long time I haven’t read a paper, I haven’t watched the news and I don’t get involved in discussions on real estate industry forums. To me, the constant negativity is pretty toxic stuff. But a Facebook…

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Landlords Versus Slumlords

Slumlord: Someone who wants top returns with little or no investment and always knows better.    Have you ever had an owner who is just not worth the hassle?  They reduce your staff to tears, complain all the time and,…

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The Power Of Property Depreciation

Many property investors are aware that they are entitled to claim depreciation. However, a staggeringly high proportion are not capitalising on the available depreciation deductions, subsequently missing out on an increased tax return.

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Discovery Of The Week: TrackR Bravo

Where are the keys!? It is a common catch-cry from salespeople, property managers, receptionists and business owners in real estate agencies everywhere. Amongst all of the new uber-cool tech devices on display at Inman in San Francisco last July, there was one device in…

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Innovating Your Real Estate Business

By Darren Shirlaw & Jacob Aldridge In 2014, innovation is the new business imperative. We have clearly moved beyond talking (complaining?) about the GFC. Yet the remnants of those years are still lingering, even as property values grow and agencies…

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4 Reasons Why People In Real Estate Fail At Social Media

The amount of information available to real estate professionals today about their competitors, their community and their prospects is staggering. Just like RP Data, PriceFinder and On The House Group’s REsearch, Facebook provides data that can dramatically move the needle for brands and individuals…

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