Stepps Blog

How To Make Your Listings Go Viral

The night after pitching to a client, you hear you have won a listing and your campaign starts tomorrow. However, the vendor is really proactive on social media and wants their listing to be omnipresent across every channel. What do you do…

Keep Reading >

Have We Lost The Social In Social Media?

There are more than 12 million active Facebook accounts in Australia and the average Australian spends one in every five minutes on social media each day. That’s 4.8 hours every day. So if people are spending that much time on social media, what are…

Keep Reading >

Supporting Property Managers

Does the industry need to get better at supporting property managers? Yes, this is always going to be the hot topic in today’s market, and the general consensus is that property managers generally need to be provided with a better level…

Keep Reading >

Being Sticky And Contagious

You may be looking at that title and thinking “eew, when is sticky and contagious a good thing?” But the truth is when you are talking about your marketing content, being sticky and contagious is exactly what you want to…

Keep Reading >

The Social Real Estate Agent

In the early days of my first job in real estate in 2002, one of my senior colleagues said to me: “If you want to be successful in real estate young man, you’ll need a top drawer full of chocolate and a…

Keep Reading >