If a website exists but no-one is around to see it, does it really exist? Sadly this is a reality for many real estate websites.
Even though the major real estate portals are front of mind for tenants and buyers, your prospective clients are checking out your website to discern your credibility and self-serve information well before picking up the phone to speak with an agent. In most cases, your website is the first interview.
Unlike your social media profiles and the major real estate portals, your website is a platform that you own. Facebook, Twitter, LinkedIn, realestate.com.au and domain.com.au care about their shareholders – not your business – so your site ought to be the central point of all your marketing where all of those other roads lead to. If your website is attracting very little traffic, or worse, that traffic is not converting into subscribers for your content and leads for your business, you’re losing clients (and revenue!) you didn’t know you could get.
Thanks to our friends at Easy Agent Pro, here are 3 easy steps you can take to drive more website traffic – and more importantly – revenue and profit to your business.
Courtesy of: Easy Agent Pro – Real Estate Websites