Damien Misso, general manager at Professionals Woody Point, joins Real Estate Pros to share his successes and failures in real estate, what it was like growing up in a family devoted to the industry and we discuss the challenges Damien has faced leading a 60-year-old real estate business into the 21st century.
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Damien’s grandfather Trilby Misso migrated to Australia in 1956 and he and his family bought their first house in the area they still work today. Trilby became an icon in the area with active community involvement and he also set up the highly successful legal practice, Trilby Misso Lawyers.
In 1980, Damien’s father Tyrone bought into what is now Professionals Woody Point and Damien joined the team in 2004 after completing an undergraduate degree in marketing at Queensland University of Technology. As a second-generation real estate agent, Damien is immensely proud of the area in which he lives and works, as well as being proud of the reputation their business has developed in the marketplace.
Professionals Woody Point offers an in-depth knowledge of the beautiful region and having bought and sold real estate in the area personally and overseen the sale of hundreds of local properties, Professionals Woody Point are able to provide valuable experience and empathy with all parties throughout a real estate transaction. Damien also created a community blog for locals at iloveredcliffe.com.au, as well as a Facebook Page called 365 Things To Do In Redcliffe.
There is so much valuable content in this episode with Damien, so don’t miss it. Be sure to tune in to hear all his incredible insights and wisdom.
Please join us in thanking Damien for being here today, and thanks to you as well for joining us. We’ll see you next time on Real Estate Pros podcast.
Who has been an inspiration to you throughout your career?
“My father, Tyrone Misso.”
What is your favourite thing in the world to do when you’re not at the office?
“If I’m not spending time with my partner, I like to watch Arsenal and the Broncos.”
What is your favourite business book?
“So You Wanna Be A Real Estate Superstar – by Daniel Hayes.”
What is your favourite technology resource you use daily to help run a better business?
“Inspect Real Estate.”
What is ‘one thing’ that prevents people in real estate from achieving success and what would your advice be to overcome it?
“You can’t listen to negative people. You’ve just got to keep believing and keep dreaming.”
Fast Fact of the Week
Our Real Estate Industry Social Media Survey (soon to be released) found that 77% of real estate professionals are not able to measure a return on investment with social media marketing.
Discovery of the Week
Facebook’s Local Awareness Ads allow hyper-local targeting of potential customers that live in or have recently visited the area around your business location, starting as small as a one-mile radius.
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