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39: Natalie Wendell: Branding Your Business For The Modern Real Estate Consumer

By |July 24, 2015| No Comments

Natalie Wendell, marketing manager at Wendell Property Managment, joins Real Estate Pros to share the branding and marketing strategies that have placed Wendell Property firmly in the minds of investors in their local market. Natalie shares the unique challenges their business faces against unlicensed agents – the result of a deregulated marketplace. We also discuss fresh branding tips and marketing strategies that you can apply in your business today.

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Natalie Wendell: Branding Your Business For The Modern Real Estate Consumer

Show Notes

Frank, funny and packed full of ideas, Natalie Wendell knows business, branding and marketing in real estate. This successful Auckland company has doubled turnover and grown from a team of three to 11 today. Her company has won multiple LPMNZ Awards for property management and customer service.

With a strong sales and marketing background, working in London, Bali, Australia and New Zealand, Natalie came home to head up the family company in 2009 and immersed herself in the property management world.

There is so much valuable content in this episode with Natalie, so don’t miss it. Be sure to tune in to hear all her incredible insights and wisdom.

Please join us in thanking Natalie for being here today, and thanks to you as well for joining us. We’ll see you next time on Real Estate Pros podcast.

Fast Five

What is your favourite thing in the world to do when you’re not at the office?

“Spending time with my son.”

What is your favourite business book?

Purple Cow by Seth Godin.”

What is your favourite technology resource you use daily to help run a better business?

Inspect Real Estate.

What is ‘one thing’ that prevents people in real estate from achieving success and what would your advice be to overcome it?

“Ego – you need to understand your service wouldn’t exist without your clients.”

What is your favourite success quote?

“Be bold.”

Discovery of the Week

People Talking About This is the number of people who have created a story from your Facebook Page posts.

Fast Fact of the Week

Our Real Estate Industry Social Media Survey (soon to be released) found that 63% of real estate professionals are not paying to promote content on social media.

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