Do you want to use video to promote your business, but not sure where to start? Are you nervous in front of a camera?
Whether you’re an individual agent, BDM or business owner, this episode of Real Estate Pros will set your presentation skills on fire.
We’re thrilled to be joined by Peter Mochrie – film and TV actor, coach, presenter and auctioneer. Peter has trained Australia’s top agents for over 15 years and in this episode of Real Estate Pros we discuss everything you need to know about producing high-quality video for your business – including topic ideas, budgeting, equipment, planning and the art of presenting on camera.
It’s not secret that the use of video in real estate is on the rise. And, it’s certainly not a medium to be taken lightly.
Social media platforms and our two major portals have invested heavily in their video capabilities. Cisco predicts that, by 2020, 82% of consumer internet traffic will be video and total global internet traffic will increase at 22% per year, making internet traffic in 2020 95 times greater than it was in 2005.
By 2020, 82% of consumer internet traffic will be video.
Mark Zuckerberg has repeatedly signalled to the market that Facebook is prioritising video. In a recent interview he compared the adoption of video to that of the mobile web – “Video is a mega trend, almost as big as mobile.” With this transition, we’ll need further investments in infrastructure, hardware capable of managing video, and a toolset that is video-first.
Video is here to stay and agents are using it in their marketing are winning the game of attention online.
Creating video is one thing, but creating compelling video is another thing altogether.
Enter, Peter Mochrie.
Peter has enjoyed great success as one of Australia’s leading actors and his career spans over 35 years. He is also a Presenter, Coach and an Auctioneer, as well as a mentor to many of Australia’s top real estate agents.
Peter recently launched ‘The Art of Presenting on Camera’ – a series of 16 video lectures for professionals who want to up-their-game in front of the lens.
In this interview with Peter (press play above), we discuss everything you need to know about producing high-quality video for your business – including topic ideas, budgeting, equipment, planning and (of course) ‘The Art of Presenting on Camera.’
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