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10: Haesley Cush: Why Property Management Is ‘The New Black’

By |December 17, 2014| No Comments

Haesley Cush, Principal of Ray White New Farm Rentals joins Real Estate Pros to discuss why property management is “the new black”. We discuss the story behind Ray White New Farm’s outstanding growth and what it was like being an auctioneer on the 2014 series of Channel Nine’s hit show The Block.

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Haesley Cush: Why Property Management Is 'The New Black'

Show Notes

Starting his real estate career in 1996, Haesley has risen through the ranks to become a sought after real estate practitioner, trainer and speaker throughout Australasia. His passion for auctioneering and property management is fueled by the core belief at Ray White New Farm that “mood is contagious” and outstanding results come from a positive mental attitude.

When it comes to leadership, Haesley believes that if staff are coming to you constantly for help it is a clear indication that you are not spending enough time with them. Ray White New Farm’s devotion to building culture has underpinned its amazing market share growth and the results of each individual team member.

A recent change in ownership structure at Ray White New Farm saw Haesley take on the role of principal of the rental division, where his passion for property management is clearly making an impact on all-of-business results.

Key Takeaways

Haesley’s Market Update Videos

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Fast Five

Who has been an inspiration to you throughout your career?
“My mum because she will outwork ’em and outsmart ’em. She’s the best.”

What are your favourite things in the world to do when you’re not at the office?
“I know it’s a cliche but definitely spending time with my family and some sort of training, boxing or something.”

What is your favourite business book?
Outliers” By Malcom Gladwell

What is your favourite technology resource you use daily to help you run a better business?
“I am a prolific text ‘messager’ so yeah, SMS.”

What is ‘one thing’ that prevents people in real estate from achieving success and what would your advice be to overcome it?
“I think people in our industry work really hard to get to a certain level of real estate and then stop doing the things that got them to that level. The key is to never stop doing the things that you did to get from poor to good when you want to go from good to great. Don’t trim the hard stuff.”

Success Quote

“Mood is contagious.”

Fast Fact of the Week

A report published by Social Media Examiner found that a social media post that includes an album or picture receives 120%-180% more engagement from fans than a text-based post.

Discovery of the Week

YouCanBook.Me is a great tool to easilly take bookings online – let people make controlled bookings and appointments direct to your Google Calendar.

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