100 million hours of video are watched on Facebook every day. When it comes to keeping people on the Facebook platform and generating engagement from your posts, video outperforms every other content type by far. Video posts get at least…
Audit your social media presence. What do you see? If the answer doesn’t involve a strategic approach to LinkedIn—or any approach at all for that matter—it’s time to rethink your social media efforts. While it may seem like less of…
Video duration: 10min 9sec The power of Facebook is hard to ignore. Facebook generally knows what we want to buy before we know we need it. It also allows businesses to take advantage of the third party data that Facebook…
It’s probably safe to assume that by now, you’re well aware of the changes Facebook has made in relation to its news feed algorithm. If not, consider yourself late to the party. On January 11, Mark Zuckerberg made the announcement…
From tracking inspections to settlements, the use of a calendar when working in real estate to track daily happenings is essential. And for good reason. No two days are ever alike and in order to stay on top of your…
Video duration: 11min 40 sec Mark Zuckerberg shook up the world last week when he announced Facebook will change its algorithm to promote more personal content rather than news and content from brands. As the changes roll out over the…
Video duration: 3min 45 sec Over past 12 to 18 months, Facebook has shown clear signs of their interest in the real estate industry – more aptly, the money that flows through it. A great article written by Chris…
Humans are visual creatures. We’re drawn to patterns, colours and information presented in a way that appeals to our natural curiosity. Visual elements play a major role in all industries, across the board. But, real estate agents can benefit big…
Most real estate agents use Facebook or their website to get leads, but what about other social channels? Despite the fact that real estate is a business that relies heavily on photos, videos, and visual impressions, most agents aren’t using Instagram…
Are you looking for a tool to help you target your marketing more effectively? Do you want to learn more about the people in your database? In this article you’ll discover how using Facebook’s Audience Insights can help you build…
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