ChatGPT kicked off the AI chatbot race but Meta is determined to win it. In mid-April 2024, Meta launched Meta AI into the search box of Instagram, Facebook, WhatsApp, and Messenger. It’s also now appearing directly in your Facebook feed….
Earlier this week, while facilitating our Digital + AI Marketing Masterclass, a question sparked a lively debate: “Will AI really replace real estate agents?” As discussions unfolded, most attendees believed AI could never fully replace agents, while a few thought…
AI is everywhere—transforming businesses and redefining industries, and it’s knocking on real estate’s door with promises of a revolution. But here’s the real question for every real estate agent out there: Are you buying into the hype, or are you…
In real estate, we’ve got a big problem, and it’s costing us millions. We’re great at chasing leads, but when it comes to sealing the deal? Not so much. Here’s the ugly truth: our industry is dropping the ball big…
AI has undeniably become a buzzword in the real estate industry, reminiscent of the early days of social media when its impact was both promising and yet to be fully understood. Today, AI offers a broad spectrum of applications, from…
Gone are the days when a catchy signboard and a glossy brochure were the pinnacle of property marketing. Today, as we navigate through the AI hype, where the line between virtual and reality blurs, a new player has emerged on…
OpenAI, the creators of ChatGPT, is releasing a new tool that can generate videos from text prompts, called Sora. Inspired by the Japanese term for “sky”, this AI innovative model is designed to generate realistic videos up to one minute…
Ever wonder if you’ve stumbled into a real estate conference lately? Just count the minutes until AI is mentioned – it’s become the new seven-minute standard. It feels like 2013 all over again with the buzz around social media and…
The real estate industry has spent millions building the perfect email ecosystem. CRM platforms promise seamless lead nurturing. Automated response systems fire off instant replies. Email marketing tools boast sophisticated segmentation and drip campaigns. Meanwhile, something interesting is happening in…
What do car detailing and real estate have in common? On the surface, not much. You might think they’re worlds apart, but a 40-second video message I received recently from a YouTube star dramatically underscored a truth I’ve long suspected:…
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